Track Policies

FASHION AND COMMUNICATION

Fashion discourses and immaginaries

Fashion discourses and the body

Visual rethoric’s and semiotics of fashion

Fashion as communication

Strategic communication of fashion: processes and strategies

Fashion photography: practice and representations

Cinema and beauty culture

Fashion magazines:production and consumption

Fashion magazines, symbolic power and beauty

Fashion magazines, gender differences and social power

Fashion and the new media: creativity and control

Ethical fashion: strategies of sustanaibility of social responsibility

Fashion and performance

Fashion and costume in the arts and in the media

 

Directors
  • Rossana Gaddi, Politecnico di Milano | Design Department
Checked Open Submissions Checked Peer Reviewed

FASHION, IDENTITIES AND CULTURES

Material culture and fashion

History of fashion

Fashion, subcultures and style

Fashion and urban spaces

Fashion and national cultures

Fashion and globalization

Global fashion, tradition and appropriation

Fashion, consumer practices and everyday life

Fashion cultures

Fashion, techno-science and everyday life

Techno –science, arts and fashion

Fashion practice and youth cultures

Fashion and consumer culture


Directors
  • Rossana Gaddi, Politecnico di Milano | Design Department
Checked Open Submissions Checked Peer Reviewed

PRODUCT DESIGN

Innovative processes

Materials and innovation

Technique and technology

Local value in a global dimension

Service, fashion and innovation

Innovation and creativity in fashion

Fashion design and product quality

Fashion design and delocalized production

Textile materials as fashion value

Customization


Directors
  • Rossana Gaddi, Politecnico di Milano | Design Department
Checked Open Submissions Checked Peer Reviewed

MARKETING AND CONSUMPTION

Neuro-marketing in fashion

The fashion market in the 21st century: threats and opportunities

Branding

Brand communication in the present market context

Market trends and fashion trends: convergences and divergences

Visual merchandising

Fashion consumer behaviour

Culture of fashion and consumption

Fashion marketing strategies

Fashion retail

Innovation

Future scenarios of the fashion market

Fashion branding


Directors
  • Rossana Gaddi, Politecnico di Milano | Design Department
Checked Open Submissions Checked Peer Reviewed

TEACHING AND EDUCATION

Teaching experiences in fashion

Fashion, education and profession

Fashion design and educational system

Teaching methodologies in the design

Tools and fashion design


Directors
  • Rossana Gaddi, Politecnico di Milano | Design Department
Checked Open Submissions Checked Peer Reviewed

SUSTAINABILITY FOR FASHION DESIGN

Sustainable fashion materials

Design and production: models of business and project strategies

(Social) Innovation within fashion design

(Social) Innovation through fashion design

Sustainability in clothing, footwear and fashion design accessories

Sustainable creative industries in fashion design

 

Directors
  • Rossana Gaddi, Politecnico di Milano | Design Department
Checked Open Submissions Checked Peer Reviewed

EMERGING GLOBAL TRENDS IN FASHION DESIGN PROCESSES

Cross fertilisation for fashion design

New emerging sectors of fashion

Fashion as design VS Fashion as style

Design driven innovation in fashion field

Autoproductions and new technologies VS craft

Smart finishing and functionalization in fashion design

Wearable integrated Electronics in fashion design

Smart materials in fashion design

Fashionable Design of functional garments

 

Directors
  • Rossana Gaddi, Politecnico di Milano | Design Department
Checked Open Submissions Checked Peer Reviewed